Selling through a sales channel means not only needing to manage buyers through complex sales cycles, but has the added dimension of keeping partners focused beyond the quarter.
Abandoning leads too soon means access to valuable relationships with their customers adds up to greatly diminished effort and investment.
Market Activation™: Built for Success
Maximise investment by creating buyer-driven, channel-aligned success across regions, markets, and verticals.
Every step is clearly defined and continuously measured, providing complete visibility and alignment with goals.
Flawless, co-branded implementation ensures consistency and efficiency across all outreach channels, so partners can focus on sales instead of execution.
Make Data-Driven Decisions
Behavioural insights and enterprise-grade MarTech ensure optimal buyer engagement.
Smooth transitions between marketing and sales channel ensure no opportunity is wasted, and every lead receives the attention it deserves.
Optimise Sales Resource
More informed conversations result in measurable MDF investments.
Prioritisation of high-quality, high-intent leads so sales teams can focus on informed conversations, not cold calls.
Rigourous lead scoring
Combining industry-standard metrics with client-specific requirements ensures sales teams focus on leads ready for conversion.
Control over all key components assure measurable results are delivered for long-term growth and validation of MDF investment.
Typically
High engagement, low unsubscribes, and long dwell times drive more conversions, 500%+ ROI, and a £45 CPL.
Adding new regions, markets or partners easy and efficient. Our repeatable programmes ensure ROI, regardless of scale.
We go where you go
From the UK and EMEA to the US, it’s all about the ICPs—the rest is ready to go!
Our team of specialists is dedicated to the success of the programme. Access all the skills without added overheads.
Everyone plays their part
A single point of contact offers streamlined access to all the skills needed to guarantee success.
A Proven Methodology for Engagement
Whether your objective is to attract buyers through the communities MYREDFORT or The Cloud Community, or to establish partnerships via ecosystems like TechSellers, success lies in an integrated approach.
Combining advanced tools, rich data insights, and targeted strategies enables you to turn the added value communities bring into engaged and high-performing sales pipelines.
Infographic: Creating certainty in lead pipelines
The simple truths may be hard to face, but ifyou’re suffering from lacklustre pipelines there’s6 reality shifts that will help you fly in 2025.
For more information and a live demonstration of lead progression and pipeline visibility, please book some time with us to show you.
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