The strategic allocation of MDF budgets can revolutionise the way brands approach local markets.
By streamlining processes, maintaining consistent messaging, and cultivating strong partner relationships, brands expect to gain exceptional value from their MDF investments.
Yet, when it comes to marketing and lead generation, the success and ROI of programmes created to support partners are often hampered by the very businesses they're designed to support.
If you're looking get more value from your MDF investment read on. You'll learn how, by leveraging buyer communities and accessing partner relationships with their customers, you'll achieve brand amplification, deeper buyer engagement, and reduced cost per lead, all while realising substantial economies of scale.
Part 4: A bigger bang for your MDF buck
This series is intended for sales and marketing leaders responsible for marketing budgets and the subsequent return on investment they should expect from increased sales.
We aren’t suggesting it will give you all the answers today, because every business is different. What we do hope is it will help you determine where things can be improved to achieve growth and consistent ROI on marketing spend in your business.
What you’ll be thinking about
- MDF - What’s the point?
- Leveraging partner relationships
- Beyond ‘campaigns-in-a-box’
- Continually, not quarterly
- Scale and economies of scale
- End-to-end-visibility
Book a Demo
If you need to do this in time for a solid start to 2024, now’s the time for us to demonstrate how we can light up demand creation with Market Activation™, a single and robust programme designed to add value to marketing and sales teams, maximise budgets and deliver a consistent run rate of actionable leads.
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